Tuesday 10 January 2012

Stand up pouches and coffee bags



Chemical world ash evolved with the technology hand in hand. The chemists have brought many changes since ages so as to fulfill all the concerned needs of the people in and around the world so that they can have easier life and better future. The bags and the foils for packing earlier had materials that were of concern only till the strength and the longevity of use but nowadays they are also seen to it that the production also involves good health measures which will require more energy supplied for good results henceforth.

The coffee can be an example which has proved with time to time evolution in taste, aroma and quality. The renowned coffee producers in the world are competing with each other to give the strongest and hence the safest and purest coffee to their consumers. The Kaffeebeutel (coffee bags)which are used to pack them are also having the time to time alterations due to the change in taste of style of the people too.

Earlier small packets and larger boxes were enough to lure the consumers as they were more concerned for what they get inside those bags but with the trend changing as I said before people get lured to beauty and attraction factors too like the bags that are more well designed with better graphics are considered even if they are new in the market.

The reason is the removal of monopoly which happens when the competitors increase in number and people start getting the feel that all are at par to each other and opting for any of them will make least difference to them. That is the reason the companies try their ways out like offers, sales and free discounts as the method of luring, or with the current fashion the coffee with pure crushed beans with enriched assurance of freshness also is catching up as people trust purity and they have their own measures to judge the best from the rest.

Consumers are becoming more intelligent and aware with the world moving ahead and no more can the industries try fooling them too, so they also have to be thinking high, as high the customers think or even more than their limit so as to cross their thoughts. Like the coffee packed in the Standbodenbeutel (stand up pouches) are easier to use moreover if they come with removal zips and easy too handle foil materials.

2 comments:

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